Optimizing a Website for Consumers

  • AUTHOR: RyanAlexander
  • 11/01/2014
Optimizing a Website for Consumers
Optimizing a Website for Consumers

Web Design DelawareMany small companies want to know how to improve website traffic and one of the best ways is SEO or search engine optimization. In order to improve search engine optimization, you will want to identify keywords for your website in order to get more hits when people search anything related to your brand. The more hits you receive, the higher up on search engines your website will appear. The higher up your website appears, the more hits you will get on your website, meaning more people are visiting your website over others.

You also need to be sure that your website is mobile friendly to make it more appealing to potential consumers. Out of customers that visit a mobile unfriendly site, 61% are likely to abandon that site and visit a competitor’s site. This is an important fact in knowing how to optimize a website because of all the people that own cell phones in the United States, an estimated half of them have smart phones and use them to access the Internet. For some smart phone users, it is the only way they access the Internet.

Another great way to optimize a website is to utilize a local website marketing company (ah-hem). Our team can design a website that will be professional and suit your brand’s tastes. We will also make this website mobile friendly and easy to navigate. Our team will make your website look fun while still being classy and professional.