SEO 101: Basic Tips For Internet Marketing
If you want to keep your customers on your website, you need to make a strong first impression. You have roughly 10 seconds to leave an impression and tell consumers what they’ll get out of your company. After that, and sometimes even sooner, they’ll click away from your website. If you want to step up your internet marketing, here are the top SEO tips you should know.
- Keep generating content: Consumers are only going to stick around on your website if you give them something worthwhile to look at. Generating more content through blog posts and shared articles will provide high-quality content to keep your website’s visitors actively engaged.
- Mind your keywords: If you want to rank higher on Google, Bing, Yahoo, or any other search engine, you need to pay attention to your keywords and the rate at which they appear on your page. Include them often to make sure you’re drawing in views from search engines that are relevant. However, avoid going overboard; you want to avoid looking like your content is spam.
- Don’t forget local content: It can be tempting to focus on a broader audience for your internet marketing campaigns, but don’t count out consumers close to you. If you’re based in Delaware, for example, focus on phrases and keywords that are more geared towards Delaware SEO. This way, you’ll be drawing in visits that are more likely to turn into actual customers later on.
- Don’t ignore meta descriptions: Meta descriptions are easy to overlook, but are incredibly important nowadays for bringing in views. The description that appears under your listing on Google gives people searching online a general idea of what your content is about. Additionally, new technologies like Siri and Alexa make use of meta descriptions when returning search results, so having these optimized is essential.
Looking for some help with improving your internet marketing campaigns? Catalyst Visuals is one of the top Delaware SEO companies, and can also assist with your other small business marketing needs. Contact Catalyst Visuals today for more information and to see what options will be best for you and your business.