It is the goal of every business owner to make themselves stand out in a sea of competition. And in our modern world of technology, the Internet is home to some big rivals. According to Pew Internet, 58% of people have researched a service or product online, meaning that more than half of all consumers

We are without a doubt in the age of technology, where we carry the entire world in our pockets. Smartphones and mobile tablets have become increasingly more popular, with half of all mobile phone users in the United States having a smartphone. When you own a business, it is no secret that you must relate

Website usability is a key part of any web development project, and it can affect the entire success of your overall marketing goals. But what exactly is usability? And why does it matter so much to the website design process? The term “usability” refers to how easy it is for customers to use and navigate

One of the fundamental things business owners need to understand right now is how to leverage their online presence to attract and retain customers. This isn’t true for just large or national companies. According to a recent survey, 82% of consumers will research local small businesses online before approaching them. Additionally, 57% of companies find