If you are looking to improve your visibility online, one of the best SEO tools available is to use content marketing. Content marketing is a strategic marketing approach that focuses on creating and distributing valuable and relevant blog posts, videos, infographics, and more in order to attract potential customers. This SEO marketing technique can be […]
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In this day and age, everyone has an online presence through a social media account. Whether it’s a Facebook profile, an Instagram full of delicious food pictures, or a Twitter with as many hashtags as will fit into the 140 character limit. But as a small business owner you may be asking what social media
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It is the goal of every business owner to make themselves stand out in a sea of competition. And in our modern world of technology, the Internet is home to some big rivals. According to Pew Internet, 58% of people have researched a service or product online, meaning that more than half of all consumers
SEO Tips and Tricks Every Business Needs to Succeed Read More »
When marketing a new website, it is important to use search engine optimization (SEO) — especially local SEO — to promote your business. The goal is to gain business and new customers, so it is important to focus on many different aspects of website optimization like content creation and website design, so you can appeal
3 Major SEO Mistakes You May Be Making Read More »
We are without a doubt in the age of technology, where we carry the entire world in our pockets. Smartphones and mobile tablets have become increasingly more popular, with half of all mobile phone users in the United States having a smartphone. When you own a business, it is no secret that you must relate
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Website usability is a key part of any web development project, and it can affect the entire success of your overall marketing goals. But what exactly is usability? And why does it matter so much to the website design process? The term “usability” refers to how easy it is for customers to use and navigate
Usability: What It Is and Why It Matters for Your Website Read More »
One of the fundamental things business owners need to understand right now is how to leverage their online presence to attract and retain customers. This isn’t true for just large or national companies. According to a recent survey, 82% of consumers will research local small businesses online before approaching them. Additionally, 57% of companies find
Building a Mobile Friendly Website Design is No Longer an Option for Businesses Read More »
It’s not always easy to understand what makes a website design good and another bad. When you’re doing website optimization on an older site, you might find that it’s easier to get the help of a professional web design service, because, well, it is. However, that doesn’t mean you still can’t make small improvements to
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Local search engine optimization (SEO) is one of the most important ways for small- and medium-sized businesses (SMBs) to market their services to local customers. A local SEO campaign is typically run separately from a general SEO campaign, and because of the details involved, it’s important to find a digital marketing company that knows exactly
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Delaware Website Design for Small Business: If you are the owner of a small business in Delaware, and you want to increase your presence on the world wide web so that you can start serving more customers in your area, or even customers from all over the world, you should contact the expert team at
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